This Is the Least Trusted Retailer in the U.S. Right Now, Data Shows

We all have our favorite stores to shop at—places that we trust to provide the products we need and want at a fair price, perhaps even with a friendly smile. But many stores haven't managed to do that, according to a recent Axios Harris Poll. In fact, some of the biggest names out there have questionable reputations among consumers. So, what is the least trusted major retailer in the United States?

The Axios Harris Poll 100, based on an annual survey of 42,935 Americans, used a two-step process to find out. First, the survey determined the public's "top-of-mind awareness of companies that either excel or falter in society," deeming the 100 "most visible companies." They were then rated by a second group of Americans using seven key dimensions of reputation—affinity, ethics, growth, products/service, citizenship, vision, and culture. The brands were scored on a 100-point scale where the lower the score meant the poorer the reputation.

From the 100 brands ranked, which included everything from media companies to wireless carriers, we picked out the retail brands that have at least some kind of brick-and-mortar presence. Then, we looked at the lowest scoring ones to determine the least trusted retailer among consumers. Read on to find out what it is.

RELATED: Never Buy This One Food at Walmart, Customers Say in New Survey.

11 Hobby Lobby

Reputation score (out of 100): 74.5

10 Kohl's

Reputation score (out of 100): 74.4

9 Nike

Reputation score (out of 100): 72.8

RELATED: An Olympian Just Slammed Nike for "Disrespectful" Ad Campaign.

8 Nordstrom

Reputation score (out of 100): 72.8

7 Macy's

Reputation score (out of 100): 72.3

6 Dollar General

Reputation score (out of 100): 71.4

RELATED: If You Bought These at Dollar General, Destroy Them, Authorities Say.

5 Dollar Tree

Reputation score (out of 100): 71.1

4 GameStop

Reputation score (out of 100): 69.7

3 Walmart

Reputation score (out of 100): 69.7

For more retail news and rankings delivered straight to your inbox, sign up for our daily newsletter. 

2 JC Penney

Reputation score (out of 100): 66.3ae0fcc31ae342fd3a1346ebb1f342fcb

RELATED: The One Thing Every Major Department Store Has Now Permanently Banned.

1 Sears

Reputation score (out of 100): 61.2

RELATED: This Store Has the Worst Customer Service in America.

Filed UnderClothing Accessories • News • ShoppingRead This Next

• This Store Has the Worst Customer Service in America

  Shoppers have spoken and this is the retailer they like dealing with the least. December 17, 2020

• Major Clothing Brands Are Starting to Ban This

  Big names have recently announced that they will no longer be selling this in stores.July 1, 2021

• This Is the Least Popular Dog Breed in the U.S.

  Dogs may be man's best friend, but some are nearer and dearer to our hearts than others. July 21, 2021

• The Smart Man's Guide to Spotting Counterfeit Wine

  That $2,000 bottle of Bourdeaux might be worth $20. Here’s how to be sure it’s the real thing.April 13, 2017

• The 5 Best Light-Bodied Red Wines for Extending Your Summer

  Don't let September ruin a killer party. August 25, 2017

• 17 Insanely Cool New Luxury Bicycles for Spring

  Meet the bikes that cost more than a car.March 31, 2017

• Best Life Essentials

  You deserve the best. Live life to the fullest with these ultimate essentials.October 21, 2016

• This Is the Safest Way to Store Meat

  Don't let that filet set you up for food poisoning. February 7, 2018

• Here Are the 10 Wealthiest Cryptocurrency Millionaires Under 40

  Including one guy who is only 24 years-old!February 7, 2018

• This Is the Safest Way to Clean Your Floors

  Keep your floors clean and looking brand new with this easy tip. February 8, 2018